meet your social media manager
Hey, I’m Atzimba.
I’ve been in the social media space for about 7 years now! In 2024, I thought I landed theeee dream job with a marketing agency. However, I quickly learned that they prioritized quantity over quality and the overwhelming burn out left little attention to spilt between clients. I knew I had to build something better.
Although I have been managing clients since 2019, leaving the agency was what inspired me to fully dive in to By The Sea Socials. So now, here we are!
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WHAT INDUSTRIES DO I WORK WITH?
PILATES + LAGREE
VENUES
MEDSPAS
EYE CARE CLINICS
A mom, strategist, and creative partner who’s obsessed with helping women grow (quietly, confidently, and sustainably).
I’m Atzimba — founder of By The Sea Socials, social strategist, content creator, and the calm presence behind your marketing. After years of working with wellness founders and women-owned businesses, I saw how often they were expected to juggle everything — running the business, raising families, supporting clients, and somehow still showing up online every day. I knew there had to be a better, more supportive way.
So I built a boutique studio rooted in partnership, clarity, and intentionality. I don’t believe in noisy marketing or hustle culture. I believe in thoughtful strategy, grounded creativity, and content that feels simple and sustainable. Whether I’m behind the camera, building your strategy, or guiding your voice, my goal is the same: to help you show up online with ease and a little more breathing room.
So happy you’re here.
A TRIP DOWN memory lane
2018/19
2020/21
2022/23
2024/25
My Etsy Shop Era
Remember C By The Sea Shoppe (yes, by the sea has always been part of my name!)
My first intro to growing on social media was through a small biz macrame account. :) I help in person workshops, did pop-up markets and started shating tutorials on YouTUbe & IG (rmember IGTV LOL)
Enter COVID era…
Enter the pandemic era…
I’ll be honest, I kinda lost myself here.
I went back to work, but By The Sea Socials was ALWAYS in the back of my mind. I was managing clients on the side..
I’d post on the bus ride to work and just think it would be impossible But I still wanted to grow in the marketing space so I got an internship at Kalologie MedSpa.
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TODAY
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Ready to work with me?